Written by Nadia Ibanez, Photos by Adam Stuckey
This year marks the 10-year anniversary of Rock the Bells, the music festival that intermingles legends and up-and-comers in the Hip Hop atmosphere. We attended the press conference last night at the House of Blues Sunset Blvd. in Los Angeles and got a sneak peak into what to expect at this year’s event.
(Check out our coverage of the Rock the Bells 2012 press conference here.)
Chang Weisberg, founder of the event and marketing and promotional company Guerilla Union, is taking a nod to Coachella 2012. The whole country was floored to see a holographic version of the late Tupac Shakur, who made an appearance in the desert on stage during Snoop Dogg and Dr. Dre’s headlining set. This year, Rock the Bell attendees can expect an equally amazing tribute to some well-respected artists in the industry: Ol’ Dirty Bastard and Eazy-E.
“I have dreamt non-stop as to how Rock the Bells could contribute to the legendary legacy of two individuals, who I think are not only important to this genre, but important to music — period,” Weisberg said at last night’s press conference. “With this year being the 20th anniversary of Wu-Tang Clan’s, [debut album] ‘Enter the Wu-Tang,’ we have to do something to take the bar a little bit higher. We want to do something that has never been done in the history of Rock the Bells and that’s to have an original virtual performance from ODB performing with Wu-Tang Clan and to have Bone Thugs n Harmony reunite onstage with Eazy-E.”
In true Rock the Bells fashion, freestyling prodigy, Supernatural, announced the scheduled performers for this year’s event. Kendrick Lamar, Common, E-40 & Too Short, Juicy J, Bone Thugs-N-Harmony, Jurassic 5, Rakim, and Wu-Tang Clan are only a few of the acts scheduled to appear, with even more artists to be announced in the coming months.
This year’s event will span the country with the following dates:
September 7 & 8 at the San Manuel Amphitheater in San Bernardino, CA
September 14 & 15 at the Shoreline Amphitheater in Mountain View, CA
September 28 & 29 at the RFK Festival Grounds in Washington, DC
October 4 & 5 at the New Meadowlands Racetrack in East Rutherford, NJ
“I took a retrospective look at our bills over the last 10 years and tried to put together the dream lineup,” Weisberg continues.
For the first time ever, Guerilla Union mailing lists subscribers will get the first chance to purchase specially priced tickets during an Early Bird Pre-Sale with the exclusive password. Fans are encouraged to sign up for the mailing list to receive this exclusive pre-sale password.
For more information, visit www.rockthebells.net.